Happy New Year! A few days late, but whatevs! So, just for fun, I took some time on New Year's Day to look back over the wide variety of interesting jobs I was able to work on this past year. I designed 26 logos in 2016. Whaaat? That's a logo every two weeks. Cah-razy! Some … Continue reading
Sometimes an awkward old logo could use a little graphic design help. I'm going to bet you all know that a strong brand is invaluable for your organization — especially if you're a regular reader of this blog, because I know, I know, I go on! And you know that investing in maintaining a … Continue reading
That time you decided to work way over the agreed budget, because art! We are very fortunate in our little neck of the woods to have a really great studio tour, The Crown & Pumpkin, which celebrated its 20th year in 2016! I've known the organizers casually for years since I generally visit their studios … Continue reading
My Property is as Far as I Can Throw a Tennis Ball. That thing right there? That is my puppy Paika during one of our back road walks last week. There's a swamp on that road, can you tell? We actually have two dogs, but this little one will chase a ball or a stick until the cows … Continue reading
Sometimes a logo tags along with website development. My awesome web development partners were approached by the lovely folks at the Merrickville Public Library a few months ago to put together a proposal for a new website since their old one was sadly out of date. You know how it is, everything is tiny and busy and … Continue reading
I found this really quite interesting article from Udemy on commonalities between world famous logos. They examined the logos of the top 50 companies on Fortune’s “World’s Most Admired Companies” list and came up with some interesting observations. They’ve collated the data into an infographic titled “Deconstructing successful logos”. Check it out below. Source: What Do … Continue reading
Designing logos for Ottawa clientele makes me happy as a clam. Brand development in Ottawa is my latest focus after moving to the area in 2009, but I actually grew up here, so supporting local business and building local connections is hugely important to me, and I’m thrilled to have built so many positive relationships to date. One of the chief joys of my business is helping … Continue reading
It can be an engaging process rather than an intimidating task. Often when I meet with clients for the first time they are super nervous and feeling overwhelmed at the prospect of developing a brand for themselves. They worry about choosing a designer; whether they will be able to figure out how they want to be perceived in the marketplace; … Continue reading
They say that sometimes when one door closes, another one opens. As some of you will know, we lost our house (and my studio) to a double whammy furnace accident and fire 3 years ago. It ended up being kind of funny that I had been trying to woo Paul Kealey of Kealey Tackaberry Log … Continue reading
We have a deep, dark secret. Okay, it’s not really that much of a secret. I find that my clients are often surprised at how I am able to capture exactly what they want to convey in a logo, as a rule on my first try. But here’s the thing; when you hire me to … Continue reading
Sumack Loft 