Brand Design

Logo Design Is Not About Personal Taste

Your company logo needs to communicate your core message in a captivating and compelling way, not be a reflection of your personal taste!

Brand Design

A Year in the Life of an Ottawa Logo and Brand Design Specialist

A Year in Review for an Ottawa logo and brand design specialist. 2018 was an enjoyable and challenging year for Sumack Loft; have a look at a few favourite projects we worked on in the past year!

Brand Design

Logos, Branding, and Finding Your Tone of Voice.

Are you using the right tone of voice for your business? Your logo designer knows how to develop the right one for your company. Learn more about that critical aspect of branding here.

Brand Design

Try this expert branding tactic and get more business.

Sumack Loft can help you can improve your company’s performance in the marketplace by engaging in a simple visual brand update. Read the article to find out how!

Brand Design

The Logo Design Process with an Ottawa Area Graphic Designer

Have you ever wondered how designers go about designing a logo? It's not just art, it's science!

Brand Design

Business Cards, Brochures, Outdoor Signage – All The Graphic Design!

Sumack Loft can provide you with exceptional branded company materials, from gorgeous targeted business cards, to clean compelling brochures, to awesome indoor and outdoor signage!