Have you ever wondered how designers go about designing a logo? It's not just art, it's science!
Have you ever wondered how designers go about designing a logo? It's not just art, it's science!
Sumack Loft can provide you with exceptional branded company materials, from gorgeous targeted business cards, to clean compelling brochures, to awesome indoor and outdoor signage!
So you're thinking of getting a professional logo designed! Let's leave DIY behind and get serious about your branding. But how do you even start to find a designer who can produce an attractive logo that represents your company's mission and values?
Updating your corporate logo every few years is a great way to keep your brand fresh and relevant. It's a simple process that doesn't take long, and can be done very cost effectively!
Sumack Loft had the opportunity recently to design a logo for the Town of Mississippi Mills to celebrate Canada's 150th birthday. The temporary brand plays off the corporate logo, is very Canadian, fun and dynamic, and communicates celebration and diversity.
Here are the 6 logo design principles that make all the difference. Have you ever wondered why some logos stand out? Why some designs stick in your brain and others fade away when you look away? There are some very good reasons why this happens. Designing a logo doesn't just require an artistic eye, there's … Continue reading
Samples of graphic design and illustration produced for some of my Ottawa clients. One of the things I love about being a graphic designer is the extraordinary diversity of clients and projects that come my way. From website design to brochures to illustration to social media graphics, my clients need it all, and they need … Continue reading
How do you design a "dreamy" logo? You ask the right questions, that's how! Out here at Sumack Loft I collaborate with my clients to produce effective and attractive visual branding and website design based on your wants and needs... even when what you want might be something a little outside the box!
Even big brands update their logos from time to time! I came across this story on one of my favourite design sites today, and thought some of you might be interested. I often talk about logo redesign on this blog and here's a chance to show how some of the big boys and girls play … Continue reading
Let's make your company look great and get you more clients, shall we? Did you know that having a great logo is not the be all and end all of your company brand? Most businesses need a business card and a website to start, right? Your trusty designer will create a whole visual language to … Continue reading