Have you ever wondered how designers go about designing a logo? It's not just art, it's science!
A Year in Review for an Ottawa Graphic Designer. 2017 turned out to be a banner year for Sumack Loft. Have a look at just a few of the projects we worked on in the past year.
Big news! Sumack Loft's work has been chosen to be featured in the logo design annual: Logolounge Volume 10. Get in touch if you'd like a new logo designed. Your new logo might win next year!
So you're thinking of getting a professional logo designed! Let's leave DIY behind and get serious about your branding. But how do you even start to find a designer who can produce an attractive logo that represents your company's mission and values?
Here are the 6 logo design principles that make all the difference. Have you ever wondered why some logos stand out? Why some designs stick in your brain and others fade away when you look away? There are some very good reasons why this happens. Designing a logo doesn't just require an artistic eye, there's … Continue reading
Samples of graphic design and illustration produced for some of my Ottawa clients. One of the things I love about being a graphic designer is the extraordinary diversity of clients and projects that come my way. From website design to brochures to illustration to social media graphics, my clients need it all, and they need … Continue reading
How do you design a "dreamy" logo? You ask the right questions, that's how! Out here at Sumack Loft I collaborate with my clients to produce effective and attractive visual branding and website design based on your wants and needs... even when what you want might be something a little outside the box!
Where to look, who to ask, what to look for! You know how when you look around — whether you're out and about or simply looking at the TV or the internet — you're bombarded with visuals from the myriad different companies out there? If you want to stand out, you know you need … Continue reading
Clean, organized, and ready for the new year! I know, I know, I already posted once today, but I'm so excited because I just finished cleaning, organizing, and tidying my studio space. Here's how it looks today... let's hope it stays that way! Cheers, everybody! *:) Auni
Let's make your company look great and get you more clients, shall we? Did you know that having a great logo is not the be all and end all of your company brand? Most businesses need a business card and a website to start, right? Your trusty designer will create a whole visual language to … Continue reading