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Designing logos for Ottawa clientele makes me happy as a clam. Brand development in Ottawa is my latest focus after moving to the area in 2009, but I actually grew up here, so supporting local business and building local connections is hugely important to me, and I’m thrilled to have built so many positive relationships to date. One of the chief joys of my business is helping…
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Is this a nice chat over coffee or am I trying to win your business? You know what? I’ve realized over the last few years that a cup of coffee with someone who’s approached me about doing business really doesn’t have to be any more than a just a great chance to get to…
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What on earth do they have in common? I like to cook. In fact, I love to cook! Especially for company. I’m not a chef — I just look for cool recipes that sound amazing; I enjoy trying different things; and I do very occasionally improve on these recipes if I can figure out a way to do that. Once…
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It can be an engaging process rather than an intimidating task. Often when I meet with clients for the first time they are super nervous and feeling overwhelmed at the prospect of developing a brand for themselves. They worry about choosing a designer; whether they will be able to figure out how they want to be perceived in the marketplace;…
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They say that sometimes when one door closes, another one opens. As some of you will know, we lost our house (and my studio) to a double whammy furnace accident and fire 3 years ago. It ended up being kind of funny that I had been trying to woo Paul Kealey of Kealey Tackaberry Log…
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We have a deep, dark secret. Okay, it’s not really that much of a secret. I find that my clients are often surprised at how I am able to capture exactly what they want to convey in a logo, as a rule on my first try. But here’s the thing; when you hire me to…
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The customer is always right. Every once in a while, this crazy thing happens. I’ve been working hard on a job, let’s say it’s a logo for a new client, and I finally get the design to a point where I’m really happy with it. Imagine it is one of those projects that, for whatever…
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You too can get found fast and easily. So you’ve got a website, but you know darn well that your business isn’t showing up until page 4 or 5 or even 10 when people Google your business stream in your area. Your competition is coming up long before you, but you don’t know what to…
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Just because a company comes up first in your search results doesn’t mean they’re the best people to hire! Here’s the thing. If you Google “logo designer” in your area, you’re going to have to wade through a bunch of search results that are those cheap and dirty “custom logo design companies”. Why is that bad?…
Sumack Loft 