Graphic Design

Falling In Love On The Job… Again and Again and Again.

I fall in love at work on a pretty regular basis. Wait! Is that wrong?

Ottawa Graphic Design Baby Invite

My daughter’s baby shower invite

Okay, well, I fall in love with my clients’ brands. As weird as that may seem. I invest so much time and thought and strategy into each logo, brochure, and web design, as well as all the careful, loving revisions that every design needs, that my little heart gets attached.

I guess on some level I’ve always known that I do this, but it only really became obvious to me recently when I was working on my daughter’s baby shower card. (Yes! That’s right. I’m going to be a grandmother. There are some big advantages to having your children young, let me tell you)!

I work with careful devotion to ensure your branding and marketing is as perfectly targeted, as exquisitely formed, and as delicately honed as I possibly can.

As I work with careful devotion through the hundreds of tiny careful revisions to get the illustration just right, the typography oh so lovely, and all the elements deliberately placed for best visual harmony, to make your logo, your brochure, or your website as perfectly targeted, as exquisitely formed, as delicately honed as I possibly can, your company brand (existing and/or in progress) fills up my entire consciousness for the hours that I work on your project. It’s almost a religious experience.

Ottawa Graphic Design Bicycle Show Poster

Recent branding and marketing materials for a vintage bicycle show

You see, the thing is, my sole raison d’être as a brand, print, and web designer is to do my utmost to make your business successful. It’s so important to me, in fact, that I sometimes forget that it’s someone else’s brand that I’m working on, and not my own. This is definitely not a bad thing.

My raison d’être as a brand, print, and web designer is to do my utmost to make your business successful.

It means that each time you hand off a piece of your branding or marketing material to me to design, I’m going to essentially fall in love with it. It’s going to get every iota of my attention until you and I are completely happy with it and it’s ready to go off into the world on its own and bring you more and better business.

Give me a call if you’d like to chat about my next love affair. Let’s make your branding and marketing materials bring you more and better business.

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