Barons Inn, a local boutique hotel, has been working on transitioning to a more upscale look and feel while remaining friendly and affordable. With an elegant, classic typeface and the edifice placed in a glowing setting sun, the new brand projects the character desired by the hotel: warm, welcoming, and trustworthy. A home away from home. Website also designed at Sumack Loft: http://www.carletonplacehotel.com.