Desktop workspace with Sumack Loft logo on green wall and Petawawa Public Library website displayed on monitor screen.
Branding & Identity, Business Growth & Marketing, Design Process & Strategy, Website & Digital Design, Website Design

Web Design Without the Headache: How We Make It Simple, Strategic & Stress-Free

If you’ve been putting off getting a website because you don’t know where to start (or whether you’ll be able to manage it after), you’re not alone. This post walks through our web design process—step by step—designed to make things clear, collaborative, and surprisingly stress-free.

Collage of award-winning logos by Sumack Loft, including a loon, skull, oak leaf, bear, reading bear, mouse, and blue loon. Custom logo design for businesses and organizations in Ottawa and beyond.
Branding & Identity, Business Growth & Marketing, Design Process & Strategy, Website & Digital Design

Award-Winning Logo Design in Ottawa: What Makes a Great Logo?

Hiring a designer isn’t just about making things look good—it’s about making them work. The right creative partner will help your brand tell the right story, build credibility, and create a strong, consistent presence across all platforms. But how do you find the right fit? This guide breaks down what to look for when hiring a designer, from process and portfolio to communication and long-term collaboration.

llustrated branding for Dandelion Foods, featuring a dandelion logo and organic food elements.
Branding & Identity, Business Growth & Marketing, Design Process & Strategy, Website & Digital Design

Hiring a Designer: What Small Businesses Should Know

Hiring a designer isn’t just about making things look good—it’s about making them work. The right creative partner will help your brand tell the right story, build credibility, and create a strong, consistent presence across all platforms. But how do you find the right fit? This guide breaks down what to look for when hiring a designer, from process and portfolio to communication and long-term collaboration.