The midwifery group in Carleton Place needed a logo that reflected the beautiful Ottawa Valley, while also in some way speaking to their practice. A highly stylized illustration was developed of a deep amber moon rising over a vista of hills with two cut out leaves in the foreground. The moon representing the circle of life, the hills the Ottawa Valley, and the leaves the notion of growth. Website also designed at Sumack Loft: https://ottawavalleymidwives.com.